folk
folk is a lightweight CRM for people who find tools like Salesforce overwhelming. It captures contacts from LinkedIn and email, keeps deals in simple pipelines, and uses AI to auto-fill details and draft messages — more like a smart spreadsheet of relationships than heavy software.
In plain English
folk is a lightweight CRM for people who find tools like Salesforce overwhelming. It captures contacts from LinkedIn and email, keeps deals in simple pipelines, and uses AI to auto-fill details and draft messages — more like a smart spreadsheet of relationships than heavy software.
Captures contacts from LinkedIn and email, organizes deals in simple pipelines, and uses AI to enrich records and draft messages.
Who this is for
Founders, agencies, consultants, and small sales teams who want a modern, simple CRM.
What problem it solves
Enterprise CRMs are bloated and overwhelming for small teams.
What you can use it for
- One-click contact capture
- Simple deal pipelines
- AI-enriched contacts & outreach
What you can build with it
A clean relationship + deal hub that mostly fills itself in.
Pricing
No free plan; 14-day trial. Standard ~$24/user/mo (annual), Premium ~$48, Custom from ~$80. Verify on folk.app/pricing.
Pricing may change. Verify with the company.
Setup difficulty
Beginner — anyone can set it up
Integrates with
Pros
- One-click contact capture from LinkedIn
- Simple deal pipelines
- AI Magic Fields auto-fill
Watch-outs
- No free tier; per-seat pricing adds up; lighter than enterprise CRMs
- No free tier; per-seat pricing
- Lighter than enterprise CRMs
The Gideon Verdict
Best for
Founders, consultants, agencies
Not best for
Heavy enterprise needs
Setup time
Minutes
Budget range
From ~$24/user/mo
Technical level
No-code
The CRM for people who hate CRMs.
Get in touch with folk
Tell us what you need — request a demo, ask about pricing, or get help choosing. No cost to you.